
Hidroceres
Seedling nursery and horticultureReorganising marketing and brand, connecting positioning, language, processes, CRM, the customer journey and team development.



Different businesses need different answers.
Palpitaria has worked with businesses across very different sectors, sizes and stages, organising brands, products and digital presence, processes, experiences and the way they think about marketing itself.

Reorganising marketing and brand, connecting positioning, language, processes, CRM, the customer journey and team development.

Positioning and marketing structure for a Brazilian irrigation manufacturer, connecting technical portfolio, language, processes and market education.

Structuring of brand, portfolio, website, service, CRM and experience to bring marketing, sales and operations closer together.

Naming and building the new brand, with positioning, language, digital presence, reputation and patient experience architecture.

Restructuring of the personal brand and marketing, including identity, language, planning, investment, processes and experience.

Restructuring the business architecture and creating the group and its sub-brands, integrating positioning, language, digital presence, experience, relationships and CRM.

Structuring of the personal brand, portfolio and digital presence, organising the offer, language and developing a new website ecosystem.

Brand creation and trademark registration, products and digital presence, with planning, relationships, AI use and support through business changes over the years. Our first client.

Building the brand, design, positioning, e-commerce, processes, campaigns and photoshoots for a healthy operation.

Naming, rebranding and language, reviewing the sales process, repositioning, digital presence and integration into the Grupo SPDS architecture.

Reorganising the narrative and sales strategy, organising the portfolio, digital presence and SEO, and improving retail processes connected with production.

Rebranding, reviewing the language and the structure of marketing, digital presence, social media and integration into the Grupo SPDS ecosystem.

Structuring of the personal brand, portfolio organisation, funnel redesign, digital presence and language to build sustainable marketing for an independent professional practice.

Rebranding, brand language and integration into the Grupo SPDS ecosystem.

Complete development of brand, positioning and narrative, with a brand book, web design, social media and photoshoots for the launch.

Redesign and structuring of personal brand, portfolio organisation, creation of the digital presence and language to strengthen and reorganise the professional practice.

Repositioning, developing the language and branding, integrating into the Grupo SPDS brand architecture.

Branding, design thinking and portfolio organisation for a beer brand with more than 15 SKUs.

Branding, design and language to build a personal brand presence, integrating into the Grupo SPDS digital architecture, reviewing the sales funnel and patient journey.

Building brand, offer and communication to organise a family business, strengthen positioning and processes and improve seasonal sales results.

Branding, design and language to build a personal brand presence, integrating into the Grupo SPDS digital architecture, reviewing the sales funnel and patient journey.

Building branding and brand, with portfolio organisation.

Branding, processes, portfolio organisation and digital presence.

Structuring tarot services in Italy for an Italian client, with digital presence, a customer funnel and digital footprint developed entirely in Italian.

Rebranding a cosmetics shop, reviewing naming, trademark registration with Brazil’s INPI, visual merchandising, shop architecture, CRM, sales training and gifting strategies and gift sets for seasonal occasions.

Brand planning and structuring, with naming, brand design, brand toolkit, language definition, photoshoot and CRM.

Naming, brand design, internal CRM, digital presence, social media and a photoshoot to launch and organise the brand.

Structuring of brand and digital presence for a solidarity sales project created to support social causes through strategic sales of an everyday item: a tea towel.